Many companies lose high-intent leads due to slow responses and non-existent follow-ups. The 2024-2025 data…
Mario Lanza13 May 2026
Automate to humanize. Enhance customer experience and retention with personalized communication, without excessive costs.
Mario Lanza24 September 2025
Discover how to create valuable communications and make customers feel important. The product is no…
Mario Lanza3 September 2025
Discover how OKRs, Tasks, and KPIs revolutionize your CRM. Turn goals into concrete actions and…
Mario Lanza13 August 2025
Want to know why retaining customers is a winning move for SMEs? Here are the…
Mario Lanza10 January 2025
RFM Analysis is a methodology to segment buyers according to their purchasing behaviour.
Mario Lanza29 April 2024
Customer Experience: the basis for turning a casual customer into a loyal customer
Mario Lanza7 March 2024
How to maximise marketing activities by using customers already in your CRM database
Mario Lanza27 February 2024
