seo

Awareness Action

An analysis of official sources on Generative Engine Optimisation (GEO). Find out what Google, OpenAI…

Assessment Action

Redoing the site or making ads without an omnichannel strategy is useless. Find out how…

Mario Lanza31 July 2025

General Awareness

It is virtually impossible to optimize our content for every possible user search. Leave this…

Mario Lanza21 April 2020

General Awareness

SEO and PPC are both important and must be carried out in parallel

Mario Lanza8 April 2020